All British Casino Joins Forces With WST For UK Championship
All British Casino has become a partner of one of snooker’s greatest tournaments, the UK Championship, for the first time.
WST is delighted to announce this new partnership ahead of the 2024 UK Championship which will run from November 23rd to December 1st in York.
It is part of the sport’s Triple Crown Series alongside the Masters and the World Championship. The UK Championship was first staged in 1977 and many of the all-time greats have their name on the trophy.
Ronnie O’Sullivan won the title for an eighth time last year, beating Ding Junhui in the final. A stellar field of snooker’s biggest stars is once again expected at the superb York Barbican venue for the event which is televised by BBC, Eurosport and many other broadcasters worldwide.
WST’s Chief Commercial Officer Peter Wright said: “We welcome All British Casino on board for the UK Championship and we look forward to working with them on this outstanding event. Our sport is growing worldwide and this tournament will reach a vast global audience.”
Jan Wienk from All British Casino said: “We are excited to connect with snooker for the first time as we know it is a globally successful and rapidly developing sport, which matches our ambitions as a brand. The UK Championship has an incredible history and tradition, and we are thrilled to have the opportunity to partner with this event which brings so much entertainment to people worldwide. We look forward to seeing the incredible skills of the players as they compete for the trophy.”
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