ATP & WTA TEAM UP TO LAUNCH JOINT MOBILE APP
LONDON - The ATP and WTA have joined forces to launch ATP WTA Live, an all-in-one mobile app for the modern tennis fan. It marks the latest in a series of strategic collaborations to unify the fan experience and storytelling across the Tours. Available from today, ATP WTA Live brings tennis fans closer to the game than ever before, featuring real-time updates, scores and stats, and behind-the-scenes content from across the ATP and WTA universe. The new app enables fans to keep up with official scores and results across the men’s and women’s tours, all in one place. Fully customisable notifications will allow fans to tailor their experience around their favourite players, providing up-to-the-minute breaking news, results, and movements in the official rankings. Plus, an integrated library of the latest and greatest behind-the-scenes content will mean fans won’t miss a beat of what’s going on beyond the court.
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